post specification
key duties and
responsibilities:
this position manages the public relations and
communications team and has operational responsibility for the school of
management and economics (sme) and shenzhen finance institute (sfi) wide
services which cover the areas of media management, brand and marketing,
communications, publications, and event management. the candidate needs to:
1. work closely with other teams and program
managers to develop and implement marketing & communication plans to
achieve goals and objectives of the school;
2. build and maintain strong and engaging
relationships with both internal and external stakeholders while ensuring
sme/sfi’s interests are maximized;
3. lead creation of key messaging, content creation
and identify new opportunities to promote the school and expand audience
outreach through new media, partnerships, events, etc.;
4. manage relevant marketing channels, audit all
contents published and work on trend research and competitive analysis to
support strategic decisions to optimize on opportunities;
5. plan and execute events;
6. build, train and maintain a team encouraging
progress, collaboration, diversity and equality;
7. other work assigned by superiors.
qualifications and
requirements:
the pr and communications team focus on promoting
the school and delivering outstanding internal and external communications. the
candidate needs to have experience across marketing & communications
disciplines and be able to deliver outcomes whilst working in a dynamic
environment.
1. a master’s degree in marketing &
communication or journalism;
2. eight to ten years plus experience in a marketing
and communications role; experience in higher education will be well regarded
but it is not essential;
3. exceptional leadership skills, with proven
experience in team management, delivering communications, marketing and media
management;
4. collaborative, proactive, strong sense of
responsibility, can easily navigate conflicting priorities, build strong
relationships, and bring the team and stakeholders together around a shared
purpose;
5. excellent bilingual communication skills in
chinese and english.
salary and benefits
salary will be competitive, commensurate with
qualifications and experience. appointments will be made under the
establishment of cuhk-sz and statutory benefits will be provided according to
the prevailing labor laws applicable in the prc. the appointee will be based at
the university campus in shenzhen, prc.
application procedure
please send full curriculum vitae together with
copies of qualification documents, and at least three references by email to:
hr-9@cuhk.edu.cn
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